
One-Liner
Botteja Ltd offers HR-analytics to enhance employee experience and HR processes with chatbot services gathering valuable insights for data-driven decision-making.
Traction and Ask
With €200k net annual revenues in 2022 and prominent clients in Finland like S-Group, KESKO, McDonald’s, and Würth, Botteja is now seeking €500k pre-seed funding. The ideal investor would have HR operations expertise in either retail, healthcare or hospitality industry, where blue-collar workers play a central role. The investment is needed to:
- Scale up the business in Finland to reach €600k annual net revenues and 20-30 mid-size customers by Q4 2024.
- Start operations in Spain and scale up to reach €600k annual net revenues and 5 top retail players by Q4 2025.
- Strengthen the sales, marketing, and customer service team in Finland and build up the team in Spain with a total 10 new hires.
Market, Business Model, Financials and Team
Founded in 2018 in Ulvila, Finland, Botteja is poised to capture a significant share of the global HR Tech Market market worth €22B (+12% CAGR/Year).
Botteja is monetizing mainly through B2B professional services sale and licensing charged to large and medium size companies in the retail, healthcare and hospitality industry in Finland and Spain. Revenue growth is projected at 1.7x YoY (breakeven in Q4 2024), reaching €3M by Q4 2025.
Botteja team of 5 consists of 2 full-time employees (1 of those being the founder), 1 part-time employee and 2 advisors. The team combines several decades of commercial, customer experience and software services expertise.
Competitive Advantage
Key USP versus competitors like InFreedo, Moodbit, Emocional, Starmeup, Ziik is that we stand out as the market’s premier provider, offering capability to enrich customers’ HR-processes with a unique dialog, delivering comprehensive analytics powered by advanced AI technology.
Round Details
At a €2.5M pre-money valuation, Botteja aims to close this pre-seed round by 30 November 2023. The minimum investment ticket size is €25k. Botteja is seeking to exit in six years at a target valuation of €20M (8x return of investment).
Get in Touch
Harri Messo (Founder / CEO) and the other advisors, are speaking with potential investors over the next few weeks and are keen to pitch, demo and open up their KPIs and financial plans in detail. Please let me know if this is of interest and I will arrange an introductory call.